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How to Get More Facebook Followers and Improve Engagement

How to Get More Facebook Followers and Improve Engagement

So, you’ve built a social media marketing foundation. That’s great, but let’s take things to the next level. Today, we’re going to outline some simple, effective ways to help improve your Facebook performance to get more followers, build engagement and drive traffic to your website. To begin, let’s start with goals. How to Determine Your […]

SEO: 7 Google Algorithm Updates You Need to Know About [Infographic]

SEO: 7 Google Algorithm Updates You Need to Know About [Infographic]

Earlier this year,  SEOPowerSuite explained nine of the biggest Google algorithm updates and  Miller Media Management was kind enough to share the updates you need to know in this infographic. On the list you’ll find: Panda Penguin Pirate Hummingbird Pigeon Mobile Friendly RankBrain Possum Fred This explanation gives you an insight to what Google requires and looks out […]

Interview: Peace & Joyce – Social Media Helps Achieve Digital Marketing Goals

Interview: Peace & Joyce – Social Media Helps Achieve Digital Marketing Goals

  Hey there! Our amazing co-founders Peace Itimi and Joyce Imiegha who also head our Digital marketing and Business development units respectively were interviewed by She Leads Africa, the most resourceful community for African women building successful careers and businesses. → Read the interview here In this interview, Joyce and Peace share their professional opinions […]

3 Ways to Use Social Media to Enhance Your SEO Efforts

3 Ways to Use Social Media to Enhance Your SEO Efforts

3 Ways to Use Social Media to Enhance Your SEO Efforts It takes a lot of time and effort to build up a list of high-quality backlinks for your website in order to enhance your SEO, and more often than not, it costs more than just your time, however the benefits it provides makes the [...]
6 Influencer Marketing Misconceptions You Should Avoid

6 Influencer Marketing Misconceptions You Should Avoid

The term influencer marketing is gaining more traction and popularity in today’s world. While this encourages brands to be more attentive, the popularity of the term does not really teach brands and  entrepreneurs what influencer marketing is really about. There’s been  a lot of misconceptions around the practice of influencer marketing and in this article, […]

The Woes of a Social Media Manager

The Woes of a Social Media Manager

“I am a social media manager” What runs through the minds of the persons I tell this to is “so all you do is Facebook and Twitter?”. Sometimes they even voice it out and ask me if it is even a job. Till date, I still have to explain to my dad that I have [...]
Influencer Marketing: The good, the bad & the ugly.

Influencer Marketing: The good, the bad & the ugly.

Influencer marketing or influence marketing is a form of marketing in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. This kind of marketing often targets thought leaders and popular figures that have influence over potential buyers. It is not uncommon to see musicians, [...]
Facebook Live Audio: Here’s How to Use It

Facebook Live Audio: Here’s How to Use It

It's like a podcast -- but it's on Facebook. CREDIT: Getty Images Facebook recently launched a new feature--Facebook Live Audio. It's similar to the current version of Facebook Live, but without the video component. That means you can broadcast live without a video camera. I suspect many people will want to use it because of its simplicity. All you [...]
4 Ways Using Martech Tools Can Improve Your Marketing

4 Ways Using Martech Tools Can Improve Your Marketing

Tools, as we know it, are items that can be used to achieve a set goal. We are most likely as humans, going to use a tool when we know it will help achieve a goal easily and fast. In online marketing, finding the right tool that will help achieve your marketing goals is very […]