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Selling is about perception. It is all about the attitude first, before the product/service. Thus, when we sell, we first, sell our ourselves. If you can get someone to like you, you are halfway there. In this article, I’d share 4 things you need to
The term influencer marketing is gaining more traction and popularity in today’s world. While this encourages brands to be more attentive, the popularity of the term does not really teach brands and entrepreneurs what influencer marketing is really about. There’s been a lot of misconceptions
Practical Tips at Turning Your Blog into a Business In many cases, blogging starts out as a hobby or creative outlet for someone looking to have a little fun writing about a topic that interests them. But at some point, most bloggers reach a fork
Here’s the thing most marketers and entrepreneurs usually take for granted – the Buyer’s Journey. No actually, I think the problem is a lot of them – especially the news ones and wannabes do not even realize that there is a very important concept called
Using the Right Marketing Mix to Promote your Business Marketing Mix is the set of tactics and action that a one uses to promote its brand, product or service. They are different things that make up the marketing mix and the most known are
April Fools’ Day 2017: 10 Pranks From Your Favorite Brands April Fools’ Day 2017 fell on Saturday this year, which left brands caught between wanting to roll out their hoaxes on Friday, to reach the millions captive at their work computers, or waiting for the
4 key Points for a Winning Brand Awareness Strategy In a digital age when consumer choices begin with research and transactions are reliant on good relationships, having an effective brand awareness strategy is important. Nowadays, corporations strive hard to cover all bases in an effort to
8 Simple Tips to Help Grow Your Small Business Online When venturing into a business, you can’t continue the use of the same strategies and anticipate business growth. You have to genuinely make changes and updates as time, technologies and tendencies evolve. Digital marketers are
It is the start of the New Year and I believe there is no better time to set your business goals and targets than now. A goal is simply something you want to achieve. So the question is what do you intend to achieve in
PART TWO: In our previous post, we mentioned the first two things you need to know before setting up on social media (click here to read it if you haven’t). This post is a continuation. 3) Know the Platforms to Focus on Social media
